Coventry Bears Sponsorship Opportunities

Coventry Bears have been in existence for over 20 years and the club has substantial roots in the city of Coventry and a high profile within the sport of rugby league. In 2015 the Bears moved into the professional Betfred League One, from being an amateur club since 1998.

Regional and national media attention increased rapidly which added to the already strong presence the Bears had in the media and the local community of Coventry & Warwickshire.

There has never been a better time to sponsor the club and take advantage of some fantastic exposure for your business.

We are looking for businesses with a strong presence in the Midlands to take advantage of our range of flexible sponsorship options.



From 5K (Inclusive of VAT)


  • Benefit from the Coventry Bears brand on all levels

  • Match day title sponsorship with ticket allocation

  • Feature on our website homepage as title sponsor

  • Feature on the centre chest position of our Home and Away Kits

  • Feature on all online matchday and event promotions for the club

  • Feature on press releases and stationary

  • Feature on Club roadside signage at the Butts Park Arena

  • Feature on Pitch-side signage at the Butts Park Arena

  • Prominence with coverage regularly on social media


  • Showcase your brand and business to a huge online media reach

  • Feature on match days and meet supporters and local business partners face to face

  • Get involved in an exciting sport which is played on a national and international level

  • Benefit from a growing fanbase with a local community demographic

  • Associate your brand with a growing successful sports business in the Midlands

Bears in action this January v Leeds Rhinos

Bears in action this January v Leeds Rhinos

Major Sponsorship Opportunities

Benefit from a host of great opportunities to support Coventry Bears and benefit from our brand and media reach.


£1.5k (per shirt position inclusive of VAT)


  • Playing Kit Sponsorship for maximum exposure locally and nationally

  • Full page match programme advert

  • Homepage website branding and link


£750 inclusive of VAT


  • A first team player sponsorship

  • Half page match programme advert

  • Website branding and link in sponsors section


£500 inclusive of VAT


  • A first team player sponsorship

  • Quarter page match programme advert

  • Website branding and link in sponsors section


General Sponsorship Opportunities


Cost: £250


  • A named first team player sponsorship

  • An invite to a match of your choice

  • Any branding and link to your business on that players web page

  • Your name in our match day programme under the players profile

  • Feature on official team sheets

  • Feature in match day announcements


·         Personal touch supporting a player which is popular with fans

·         Make a difference to player development

·         Support player welfare and medical support

·         Utilise player personal media reach


Cost: (Full season)

£300 Full page full colour advert

£150 Half page full colour advert

£75 Quarter page full colour advert


  • Support the club and have your brand front facing with fans

  • Associate your brand with our demographics

  • Benefit from our match day media reach

  • Become a proud sponsor with local recognition


Cost: £250


Your brand logo with link on our website homepage footer


  • Benefit from our website traffic and engagement from visitors

  • Benefit from a national competition brand and click through

  • Become a visible sponsor for a small cost



Website                      50k Unique visitors, 44.6k visits, 189k page views. Over 3k visits a month.

Twitter                        5700 Follows & 108k impressions last 28 days

Facebook                4784  likes & Page reach 30k in last 28 days

The Bears hosting a huge schools festival

The Bears hosting a huge schools festival


Local Community Engagement

Schools:                     1350 children coached in 15 primary / 5 secondary

Tag Rugby:               186 Adults

Juniors:                      97 (6-16 years)

Universities:             90 students at Warwick and Coventry University

Match Day Fan base

Average attendance: 490


  • Family audience

  • Young professionals

  • Middle class

  • Sunday sports watchers

  • International rugby league supporters

  • Pensioners

  • People with a disability

Sponsorship Information Form

Name *

Direct Contact in regards to Sponsorship

You can also contact us directly by calling 07974 517519 or emailing Alan Robinson Chief Executive on